The Ordinary Serums

Achieve healthier, glowing skin with The Ordinary Serums, a collection of highly concentrated, science-driven formulations designed to target a variety of skin concerns. Known for their no-nonsense approach to skincare, The Ordinary serums deliver potent active ingredients to effectively treat issues such as fine lines, uneven texture, dehydration, and hyperpigmentation.

Each serum is uniquely formulated to offer targeted care, whether you’re looking to boost hydration, brighten dull skin, improve texture, or minimize signs of aging. Free from unnecessary fillers and powered by clinically proven ingredients like Hyaluronic Acid, Niacinamide, Vitamin C, Retinol, and more, The Ordinary serums are a staple for any skincare routine.

Key Benefits:

• Targeted Formulas: Serums specifically designed to address various skin concerns, including hydration, anti-aging, blemishes, and skin tone.
• High-Quality Ingredients: Backed by science, these serums contain potent active ingredients like Niacinamide, Retinol, and Hyaluronic Acid to deliver visible results.
• Affordable & Effective: The Ordinary offers high-quality skincare solutions at accessible prices, allowing you to customize your routine without breaking the bank.
• Cruelty-Free & Clean Formulas: Free from parabens, sulfates, and other harmful chemicals, with cruelty-free formulations for ethical skincare.
• For All Skin Types: Whether you have oily, dry, sensitive, or combination skin, The Ordinary serums offer options for every skin type.

Popular Serums:

1. The Ordinary Niacinamide 10% + Zinc 1%:
   This serum helps regulate sebum production and minimize pores, making it ideal for those with oily or acne-prone skin. Niacinamide works to even out skin tone, while zinc supports a clearer complexion.

2. The Ordinary Hyaluronic Acid 2% + B5:
   A hydration powerhouse, this serum is infused with Hyaluronic Acid to draw moisture into the skin, leaving it plump and deeply hydrated. It’s perfect for dehydrated skin and works well in any skincare routine.

3. The Ordinary Buffet:
   A multi-peptide serum designed to combat signs of aging. Packed with a combination of peptides, amino acids, and hyaluronic acid, this serum helps to reduce the appearance of fine lines, wrinkles, and improve overall skin texture.

4. The Ordinary Vitamin C Suspension 23% + HA Spheres 2%:
   This potent Vitamin C serum brightens the skin, fades dark spots, and offers antioxidant protection. Combined with hyaluronic acid spheres, it promotes a smoother, radiant complexion.

5. The Ordinary Retinol 1% in Squalane:
   A powerful anti-aging serum that encourages cell turnover, reduces fine lines, and promotes firmer, smoother skin. The inclusion of Squalane ensures deep hydration and minimizes irritation.

How to Use:

• Apply 1-2 drops of your chosen serum to clean skin, focusing on areas of concern.
• Use in the morning or evening, depending on the serum’s instructions.
• Follow up with a moisturizer and SPF if used in the morning.